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Sellers
Selling Considerations #2: Disconnect Your Emotions
You'll often find that when a REALTOR® talks about "buying", they'll refer to the purchase as a "home." Yet when selling, they'll refer to it as a "house."
The reason is that buying real estate is often an emotional decision, whereas selling requires you to remove emotion from the equation. Think of your house as a marketable commodity.
Your goal is to get others to see it as their potential home, not yours. Failing to recognize this distinction can create a situation where it takes longer to sell your property.
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Next: Consideration #3 - Make Your Home "Anonymous" >>
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